Negotiations over Netflix

One of our most common negotiations occurs on the couch. There we sit, next to a partner or friend, vigorously debating our differing opinions about what to watch.

Given their ubiquity, could more productive “Netflix negotiations” (as we’ll call them) make life as a whole more negotiable? On the off-chance they could, let’s review some of the most contentious types of Netflix negotiations and, for each one, some lessons from negotiation research that might help.

  • What to watch: Probably the most common Netflix negotiation involves two parties with fundamentally different preferences for entertainment. One loves the lovey-dovey, while the other soaks up the blood and gore. In these cases, as in many negotiations, the parties tend to spend far too much time persuading each other to love the love or soak up the gore. They spend far too little thinking up creative solutions like: 1) Outlander, or 2) You watch the love on your time, I the gore on mine, and we spend our collective time watching an entirely different genre we both like. I mean, neither solution is THAT creative, but since they both require a fundamentally different mindset, many of us just miss them.
  • Whether to binge: There are those of us who would prefer to watch an entire show on one exceptionally long sitting. And those of us who like to savor a show for weeks if not months. Assuming both parties could theoretically adapt to the other’s preferences, perhaps a tradeoff would help: We binge-watch the show that’s got you all hot and bothered, then we savor the show that’s really firing my pistons?
  • Whether we’re going to like it: Sometimes, we’re both open to trying a show, but we have differing expectations about its likely entertainment value. Rather than diving into the uncertainty with apprehension, as many people do, could the apprehensive person hedge by preemptively requesting that both parties reevaluate the show’s quality after a certain number of episodes, sort of like a contingency contract?
  • Whether to turn it off: Similarly, and more than most people would admit, we’re both eager to watch a show, and we invest a huge amount of time in doing so. But then we privately sour on the show and don’t really say anything for fear of disappointing our partner or friend. Instead of wasting yet more of our precious lifetime, however, may I suggest something like a post-settlement settlement – an open, albeit gentle discussion as to whether both parties would actually prefer to move on? Research on pluralistic ignorance suggests that you’ll be surprised by the proliferation of yeses.
  • Which show to prioritize: Given the abundance of excellent content, we’ll naturally encounter numerous situations when our partners or friends prioritize shows differently. They’ll really want to watch show X next , whereas we’ll really want to watch Y. We could draw straws or choose one or the other depending on the parties’ persuasiveness. But why not rely or an objective standard like Rotten Tomatoes? Or ask each party to develop a list of several shows in order of priority, kind of like a multi-issue offer? Who knows—the show you both ranked second might increase your collective happiness more than the show they listed first and you listed twelfth. And if you’re truly talking to a partner or friend, it’s your collective happiness that matters.

In the context of international treaties, mega-dollar mergers, and impeachment procedures, Netflix negotiations may not seem so consequential. But negotiations over Netflix, in addition to being more frequent, probably have a more direct line to our immediate happiness. So I’d say we should at least consider whether the lessons of negotiation research can produce happier and more harmonious moments on the couch.

Are kids better negotiators?

Does older mean wiser and better? In negotiations, the answer is far from clear. Indeed, as most parents can attest, kids are often surprisingly adept negotiators, displaying a plethora of negotiation skills their elders have long since forgotten. So in hopes of making parenthood and adulthood more negotiable, let’s unpack some of the long-forgotten secrets of our precious little negotiators:

  1. Sticking to their guns: Most kids have shockingly firm aspirations. Come hell or high water, they are going to get that toy, eat that junk food, or watch that particular show. In other words, they know how to fixate on their aspirations until they win! Since fixating on firm aspirations is a foundational negotiation skill that most adults have long since suppressed for social harmony, kids often succeed where adults fall short.
  2. Asking open-ended questions: My six-year-old Petunia’s favorite word is “why,” and she often utters it immediately after a nonnegotiable decree: Clean that mess, put your PJs on, eat that cereal—now! But here’s the interesting part: I don’t always have a good reason why that mess, those PJs, or that cereal really requires immediate attention. And my Petunia’s “why” quickly surfaces as much, which she quickly exploits. Long conditioned to comply with authority, most adults quash their curiosity and suppress their open-ended questioning, thereby settling for a plethora of suboptimal situations.
  3. Bartering: There’s nothing more natural to a kid than trading their candy, swapping their chores, or bartering their Christmas presents. To their own tremendous benefit, kids innately barter. For some odd reason—probably the prominence of monetary thinking in our own adult lives—most adults have long lost touch with bartering, as well as the creativity it requires (as described in my new book). So, most adults ignore or never really perceive the possibility of many trades that would improve everyone’s lot.
  4. Understanding alternatives: Kids innately understand everyone’s alternatives, and particularly their relative strength. For example, they know that if they cause a ruckus in a restaurant, the parents’ alternative of paying for an uneaten dinner and settling for rotten leftovers is worse than their own alternative of going home for free and enjoying some Kraft. Put differently, kids inherently understand their leverage. Perhaps chastened for their overly aggressive maneuvers in the past, most adults don’t see or don’t act on the leverage they have.
  5. Developing alliances: Kids don’t see the existence of two parents as a hindrance; they see their dual counterparts as an opportunity to divide-and-conquer. They know which parent is more inclined to give them soda, less inclined to mind their sloppy homework, or more inclined to forgive their misdeeds. So they naturally build an alliance with the more conciliatory parent in a given situation, entreating that parent to convince the other. Adults, perhaps aware of the social and political risks of alliances, seem less comfortable in building them.

In my opinion as a parent and professor, these are just a few of the many ways that kids tend to outperform adults in negotiations. Of course, adults generally have a good reason for their behavior: If they acted like a kid indiscriminately and across situations, they’d be kicked out of every social circle and organization. So the message is not to become a kid completely and at all times. It’s to recognize the true negotiations we face and use our cultivated wisdom to consider whether a small dose of childhood audacity might help.